How's your current digital marketing performing? I'll start with a deep dive to review what's working and what might need improving. You'll get practical recommendations to make quick wins as well as see longer-term results.
Analysis of digital marketing activity includes paid, owned and earned channels accompanied by clear actions to help you make real improvements.
Your go-to-market strategy focusing on your offering, product roadmap, user personas, messaging, positioning and onboarding experience with the aim of retention.
Every package begins with an audit of your current activity or research on your audience and their motivations. At this stage, I aim to lay the foundations to really understand where you are right now. I'll examine which activities and messaging are already producing results and which areas need improvement.
After we have a good idea about current performance, the output will consist of actionable recommendations to take your marketing activity to the next level. The plan is yours to do with as you will. You're free to pick and choose the tactics you would like to take forward, depending on your budget, resource and priorities.